Benjamin Groeneveld
Smart Planter
People want to have as few work as possible with things like watering plants. They are busy, want to spend their time on other activities or simply forget to do it. Besides, often people do not know how often to water their plant. But people do want plants in their living room. It’s a way of bringing nature to the house. The solution: self-watering plants.
Our new product has a few unique selling points, which are characteristics of the product that make the product unique and make sure the product is more successful. For our product, the unique selling points are: • The size and pattern of the pot are customizable • An integrated app, that knows the nutrition schedules of several plants. If the plant is not on the app, the user can make its own schedule. • Approaching a new target group • Offering a cheaper solution for small-to-medium sized companies